Testing is the best and most reliable way to improve a digital program.

With fewer email messages getting into supporter inboxes these past few years, it reduces revenue for fundraising campaigns.

Nonprofits can rely on monthly giving for consistent revenue to the organization.

Use this checklist to make sure that you haven’t missed or overlooked any key elements that will boost your campaign’s success.

As your team begins planning its year-end fundraising campaigns, here are 10 online fundraising techniques to supercharge your efforts.

Our situation in 2020 is complex as we cope with the triple challenge of the coronavirus, economic hardship, and high unemployment.

This has been a challenging year for many nonprofits in the midst of a global health emergency and economic fragility. This has impacted...

Building strong relationships with your audiences requires a year-round plan so you can connect meaningfully & encourage deeper engagement.

Giving Tuesday is a unique opportunity for your organization to engage with your donors, supporters, and volunteers -- and raise money!

Every year, nonprofit consultants M+R release their annual Benchmarks report, which provides an overview of digital trends in the sector.

Digital fundraising is constantly evolving, so it’s important to stay on top of emerging trends and take advantage of new tools.

An email welcome series is essential to making a good first impression with new subscribers on your email list.

Building strong relationships with your various audiences requires a year-round communications plan.

Engaging with your donors is critical to your fundraising efforts, and your donor newsletter is a key tool on the path to success.

In the digital environment we can use storytelling in innovative ways to inspire supporters and donors — and raise more money.

Like many people, I was intrigued and delighted at the news of big giving surges that occurred in the wake of Trump’s victory.

Many express “fatigue” from the over-messaging or clumsy communications they receive from nonprofits they support.

The digital landscape has become ground zero as a prime organizing and engagement channel.

The donor management system market looks vastly different than it did 15 years ago, with more options available.

Most organizations reap strong financial benefits by improving their donation pages through a few simple changes.