SERVICES

Strategy & Project Leadership

Veteran digital engagement and fundraising strategist to hundreds nonprofits over a 30-year career. Experienced leader and project manager across a broad range of marketing, communications and technology initiatives.

Multi-Channel Marketing

Expert in multi-channel marketing and communications, including email messaging, email list acquisition, marketing automation, online fundraising, social media, and online analytics.

Tech Vendor Management

Extensive experience managing tech service providers, vendors and contractors including RFP proposals and selection processes.

Digital Engagement

Auditing email messaging practices to assess performance and identify opportunities for deeper audience engagement and donor conversion. Development of year-round campaigns for targeted communications, advocacy & event promotion.

Online Fundraising

Designing and managing digital fundraising campaigns using multi-channel strategies (emails, donation pages, digital advertising). Donation page development, testing and optimization. Giving Tuesday and year-end campaign planning and management.

Social Media

Auditing social media messaging strategies. Content development for social media channels. Personal social media brand development.

CLIENTS

I have had the privilege of working with many incredible and impactful non-profit organizations:

ACLU of Northern California

ACLU of Southern California

American Lung Association of California

AmeriCares

Animal Legal Defense Fund

Berkeley Humane

Berkeley Unified School District

California Shakespeare Theatre

California Trout

Carnegie Corporation of New York

Catholic Relief Services

Center for Ecoliteracy

Center for Environmental Health

Center for Human Systems

CharitySprout

Community Action Marin

Consumer Reports

Corporate Accountability International

Equal Rights Advocates

Habitat for Humanity International

Middle East Children’s Alliance

Northern California Grantmakers

Othering & Belonging Institute at UC Berkeley

Planned Parenthood Federation of America

Ploughshares Fund

SETI Institute

TechSoup

The Gorilla Foundation

United for Iran

United Nations World Food Programme

William J. Clinton Foundation

Contact me to discuss a project

Deborah Agre, Director of Development, Middle East Children's Alliance

Michael's planning and creative input led to a dramatic increase in online giving to the Middle East Children's Alliance. We have worked with him on numerous annual campaigns for nearly ten years and he is always a pleasure to work with. He listens carefully, has a wealth of ideas, assists with everything from editing emails to advising on social media, and truly cares about the mission of the organization.